Studio DAW
Alternative to
Adobe Photoshop
Alternative to
Adobe Illustrator
Alternative to
Adobe Photoshop
Alternative to
Adobe Photoshop
Serif Suite
of Software
Make ISO's for
uploading your master
© Copyright 2014 Aurea Media
Graphic Design Instructions and Templates

To avoid your order being delayed please supply your artwork to our design specifications and on
our design templates by following the links shown below. Final files need to be supplied as a High Resolution pdfs. Files not supplied in this format will be rejected and will cause delays in your project.

Once received, your files are considered to be in 'final form' which means they are ready to print as supplied with no need for modifications.
Design Instructions:

Before You Begin: The production assets you supply to us are deemed to be in final form. This means you have checked them thoroughly and confirm they are ready-to-manufacture without the need for modifications.

Design Software:

We strongly recommend you use either Adobe Illustrator or Adobe Indesign for general layout and typesetting, and Adobe Photoshop for processing your photos/images. Free fully functioning 30 day trials of these programs can be downloaded from adobe.com

Design Templates:

Your designs must be supplied on the appropriate Aurea Media design templates. We can not accept the templates from other manufacturers or ‘home made’ templates. Commonly used design logos are located here.

Proofs and Proofing:

It's important that you fully understand what proofing options are available to you, what each option includes and involves, and what the limitations may be.


Basic Design Rules:

- Important: When creating/using "rich" black colour values it's possible to have the values too high, which can result in oversaturation of ink and cause ink adhesion issues. Based on our printing presses, we find that a good rich black can be achieved with the following CMYK colour values: C:25 M:25 Y:5 K:100.

- The template should be the top layer in your Layer Menu so you can always see it for visual reference while you are designing.
- Colour mode for page properties, colour values and images: CMYK
- Resolution for page properties and images: 300 ppi (pixels per inch).
- Always allow 1/8” (3mm) of bleed past the finished edges of your design (see Image #1 below).
- Don't crowd the edges with text - using a margin of no less than 1/8" (3mm) is generally recommended.
- The ink density for the colours in your design should not exceed 300%. You can determine the ink density for any colour by
   adding up the individual CMYK values of the colour. For example: The total ink density of C:100 M:98 Y:19 K:16 equals 233%.
- When using transparencies, gradients, drop-shadows or anything less than 100% solid colour, the tonal range must be between
   15% and 85%
- Flatten/rasterize any transparencies, gradients and drop-shadows you create in your design.

Text:

- Minimum recommended type size for dark coloured lettering on a light coloured background: 5 points
- Minimum recommended type size for light coloured lettering on a dark coloured background: 6 points
- For best print results do not use fonts with thin/fine strokes for small text (especially when using light text on a dark background).
- If using Photoshop: Small text and line-art created in Photoshop tends to look fuzzy when printed so we suggest you either:
(A) Process your photos and images in Photoshop, then import your imagery into Adobe Illustrator or Indesign where you can assemble your images within the design template and add your typsesetting... or ...
(B) Complete your design in Photoshop (including text) but do not rasterize your text layers or flatten your design. Keep all of your design layers editable. Save your design and supply it to us with all of the font files you used in your design.